Creative Solutions, Stunning Designs.

STARTER PACKAGE

Brand Design

  • 60 minute, one-on-one strategy work session via Zoom. Together, we’ll outline your project goals to gain clarity on your ideal audience, competitor landscape and brand traits. Presentation of moodboard visual examples for feedback. This research phase ensures we have complete agreement and alignment on the visual direction before we start designing.

  • The first impression of your company’s visual identity. After completing research and crafting a direction with you, 2-3 unique logo concepts will be presented. Each logo concept includes various orientations and will be applied to mock products to experience real world applications such as print, signage and web. The selected logo includes two rounds of revisions. Files are prepared for you from print to web. You will have all the intellectual property usage rights.

  • Specifications for the colors in your logo including Pantone, CMYK, RGB and hexadecimal codes.

  • Recommendations for brand fonts and guidance for pairing them.

  • Graphic shapes, patterns, custom lineart that aligns with your brand’s visual theme. Applied to mockup applications to demonstrate how they can be used for your brand.

  • A multi-page document containing guidelines for the entire brand identity system: logo usage, color palette, typography, graphic elements, brand marketing materials and common errors. Two rounds of revisions to refine layout, style, and structure. A final high-res PDF will be delivered.

Timeline: 4-5 weeks
Starting at $6,500 USD

CUSTOM PACKAGE

Packaging & Beyond

Add-on deliverables can be added to the Starter Package. Phase 1 is the brand visual identity foundation. Phase 2 designing for the applications. Pricing depends on the complete scope of work. Common applications include:

• Business cards, letterhead, envelope
• Restaurant menus & packaging
• Interior & exterior store signage
• Consumer packaged goods
• Beverage package design & labels
• Brand merchandise & apparel
• Logo animation

Squarespace website design for Volition Tea Chicago

SQUARESPACE FOR SERVICE-BASED BUSINESSES | SHOPIFY FOR E-COMMERCE

Website Design

  • • 1-hr strategy session
    • Sitemap of the entire website
    • 3 pages custom wireframe
    • Home page plus up to 4-sub pages
    • $300 per additional sub page
    • Mobile responsive
    • Basic SEO best practices
    • Custom icons
    • Social media integrations
    • Contact form
    • 404 redirect
    • SSL security setup
    • Connection to custom domain
    • 3 rounds of revisions
    • 1-hr “How To” training
    • Launch day support

  • We have copywriters to craft your brand vision, mission and values. Fully custom website copy with your unique brand voice and tone in mind. No dreaded reminder emails from us nudging you for your website content.

  • Stock photography will not stand out in today’s visually-focused platforms. We offer a custom photoshoot whether you have a service-based or product-based business. You will have complete intellectual rights to use your images for future print and social media usage.

  • Photos will be edited and optimized for faster website loading time. Image metadata and keywords will be embedded into each photo. All images will be renamed using keywords to enhance SEO on your website.

  • • Annual website hosting fee
    • Domain fee
    • Direct scheduling or booking
    • Membership area
    • Product subscriptions

Timeline: 4-5 weeks
Starting at $8,000 USD

Recent Design Project

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Stop, you’re making us blush.

  • Photo of Jamie Rodriguez an optometrist

    “Streamlined + effortless”

    Working with Bluetiful Design was a delight. The process was streamlined and effortless. The creative approach impressed me from the outset, and Kam’s plan to bring my vision to life was exceptional. She guided me in refining design goals and brand identity, especially when I was uncertain. Collaborative design meetings and brainstorming sessions were eagerly anticipated. Kam welcomed new ideas and design challenges with grace. The final design encapsulated our practice’s mission, leaving a lasting impression on our patients. The branding package and website design exceeded my expectations, and I wholeheartedly recommend Bluetiful Design.

    Jamie Rodriguez, OD
    Owner, Elevate Eye Care

  • Photo of Chef Jasmine Sheth

    “Transformative packaging”

    Bluetiful Design transformed our logo and spice package labels into something extraordinary. From our initial conversations, Kam demonstrated a remarkable ability to guide us through the design process with ease and clarity. She skillfully translated our ideas into a cohesive brand identity, and her collaborative approach made the entire experience enjoyable.

    Jasmine Sheth
    Founder, Tasting India

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Frequently Asked Question

Brand Design

  • As a nimble, local and a creative small business — we’re deeply committed to your long-term success and passionate about creating distinctive growth in your business. We have more than 15 years of experience crafting remarkable brands that resonate with our clients’ customers — making entrepreneurs’ life simple.

  • Each branding project takes time and information research, conversations with you to uncover your unique visual branding and personality. Through these intentional discussions and questions, we translate our findings into visual examples and get your feedback before we start any designing. Agreement and alignment is our first priority to set parameters on the entire design process. You can be confident your brand identity will be something you love and be proud of.

  • As the purchaser, you will have exclusive, unlimited use and reproduction license on the designs we create for you. This means you own your logo after the payment terms are met. As an industry standard, we retain ownership of our designs and reserve the right to use them in our portfolios (which is totally normal).

  • This is dependent on the client and the relationship we have developed. With our trusted partners, payments are typically made 100% upfront. When working with new projects or large engagements, we can structure payment to be 75/25 or 50/25/25.

  • Yes, we have a network of print partners online, local commercial printers in Chicago and nationwide partners to help solve your print needs. We’ll manage the entire process, obtain quotes and take your project to the finish line. You’ll pay the printer directly.

  • Of course! 50% of my clients are not local, so we have a ton of experience managing projects with different time zones. I’ve also built quality print partners nationwide.

  • If this is the case, we would recommend Fiverr — they can execute your idea using design software. We bring strategic thinking and design excellence to each project and we are not the right fit.

  • Because I don’t want to waste your time. Yes, I know there are designers who charge $300 for a logo, but I’m not one of them. I want to make sure we are on the same page and work within a budget to scope out the deliverables that will get you the most return of investment.

  • • Print formats in vector eps and pdf.
    • Web formats in jpg and png.

  • Editable native files for Adobe Illustrator, layered Photoshop files or Adobe InDesign files can only be purchased separately.

  • Client shall have sole responsibility for ensuring that trademark do not infringe the rights of third parties. Clients should seek a legal advisor to file their business name and logo trademark through the USPTO.

  • Before hiring a designer or agency, please do your due diligence on the name of your business. Research to see if the same business name has already been taken in your industry. Check for existing websites, social media handles and USPTO to ensure your business name is not used by another business. It’s important to have alternative options available and also talk to your legal advisor — they have special software to obtain trademark clearance.

  • Typically, the scope of work will state three rounds of revisions. Any revisions beyond the scope can be completed with an hourly rate.

Website Design

  • We use Squarespace as our platform for service-based businesses and Shopify websites for eCommerce.

  • Once the website is approved by you, the final payment will be collected and we transfer the ownership of your website to you.

  • Squarespace
    We recommend the Business or Basic Commerce plan from Squarespace. This is an ongoing investment for as long as the website is live. You get a 20% discount on your first year if you work with us!

    Add-on Features
    • Direct scheduling or booking
    • Membership area
    • Product subscriptions

    Domain
    We recommend purchasing your domain from Squarespace/Shopify or GoDaddy.

  • You bet! When the project is complete, we can discuss how much support you will need in the next 3 months, 6 months or the year — so you can stay focus on your customers.

  • Prior to transferring the website ownership, we will have a 1-hr “How To” training so you will be empowered to make future photo and text changes.

  • It’s an easy domain transfer if you have purchased a domain from GoDaddy or another domain company. It typically takes 5-7 business days (sometimes more) for the domain transfer process to complete.

Have specific questions? Check our calendar and schedule a 30-minute consultation.

Let’s book your free design consult

We might be the partners you’ve been looking for.

630.403.8308
kam@bluetifuldesign.com